The Creperie

Brand, illustration, interior design

Designing the brand and interior for a seafront restaurant offering iconic French cuisine complimented by the best in local British produce.

Working in partnership with long-time collaborator Michael Hillman, we aimed to create a brand that brings together French and English culture in a playful manner. The stripes in the logo reflect this concept – British seaside decor and chic French fashion.

Designing every touchpoint

We flowed our brand system throughout the restaurant interior, paying attention to detail at every touch point.

We created limited edition screen prints, curated the shelving units with sourced objects from France, and designed custom wallpaper that tied in with the napkins.

Playful, memorable and unique

The final outcome is an immersive and coherent brand that reflects the playfulness and confidence of The Creperie.

Our client is delighted with our delivery of a truly unique and memorable customer experience. He now has plans to expand into a second restaurant, and has even started marketing homemade Creperie ingredients and products on site!